around the world with fPOE ... this week it's New Jersey, USA

After a couple of weeks in Canada ... Ottawa, London, & Ottawaagain & Sydney in between, we're finally heading back to the big ol' US of A, & the east coast, or more specifically New Jersey & the work of Preeti Desai & her stunning shopPreetalina. When i headed over to Preeti's shop the first thing that hit me was the colour, everything is so vivid. I mean we're talking every spectrum of the rainbow here, glorious technicolor at it's best. & on this cold bleak December morning as i write this it couldn't be any more of a refreshing change. The next thing that hits me about Pretti's work is how gorgeous it is because gorgeous really is the word. It's that kind of pretty you see in a movie, the light has that magical quality & i expect to see two long lost lovers appear as if from nowhere. 

From the landscape to the macro Preeti is another of those artists who seems to understand the way nature works. She sees the small & simple beauty's in it, the subtle characteristics that we wouldn't notice. & she understands it in a way that gives us this Hollywood picture perfect place. Like a sprinkling of fairy dust or the chalk drawing in Mary Poppins you can just jump into it sometimes feels too good to be true. But here we are staring into her beautiful photographs & we know she saw this, it's her view of the world. & here again there is a little of the dream like quality, a haze that covers it all adding to the romance & the ethereal feel of her work whilst those bright bold tones show us nature in all it's brilliant glory. I honestly can't imagine a winter in this place!

But it isn't just nature in the obvious sense she understands there's the abstract ...

the skyward ...

& my absolute favourite of them all (he's adorable) ...

As with every week all the images you see in this post are available to buy on etsy. & you can also view more of Preetalina on flickr, her website & her blog.